Rocawear Inks Deal For New Watches
Rocawear announces a new licensee agreement with Vestal Group Inc., under which the company will create the Rocawear timepiece collection for both men and women. The Vestal Group is a fashion watch company focused on the creation, branding and distribution of music, entertainment, active and lifestyle- centric based brands. "We are pleased to partner with the Vestal Group as they are uniquely positioned to provide the cutting edge design consistent with the Rocawear brand," says Chief Executive Officer, Shawn "Jay Z" Carter .
"I feel strongly that the taste level and loyalty of our customer is to be respected and our timepiece collection will appeal to their fashion sense while also giving them a true classic timepiece to be worn for many years to come." The Rocawear timepiece collection will launch at the 2006 Las Vegas MAGIC show starting today. Prices for the line range from $95 - $395. "The Vestal Group is thrilled to be working with Rocawear on the new collection of watches for men and women," says Rudy Theale, President of Licensing for The Vestal Group. "Vestal Group in conjunction with Rocawear, now has the opportunity to create the blueprint for a classic timepiece and bring an innovative collection to the consumers and the retail market."
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